The maximum shared power bank is 10 yuan per hour, which has gone "crazy".

Recently, the shared power bank has been named "assassin" and rushed into the hot search. It used to charge 50 cents per hour, but now it charges 4 yuan or even 10 yuan per hour. The shared power bank that can be seen everywhere in life has become the focus of public opinion due to the price increase. Many netizens complain that "this is to encourage everyone to buy their own power bank".

A few years ago, under the name of "sharing economy", shared power banks were favored by capital. In just 10 days, the amount of financing reached 300 million yuan, and more than 20 institutions entered the market. At that time, smartphones were fully functional, power consumption was getting faster and faster, and charging had become a high-frequency demand. With the trend of "sharing economy", shared power banks quickly entered the market. According to public data, as early as 2020, the number of users of shared power banks was close to 300 million.

At present, the shared power bank market is showing a concentration of leading companies. In 2021, Monster Charging will go public, Street Power Search will merge, and Xiaodian will also sprint to IPO, forming a pattern of "three power and one beast". However, under the epidemic, the shared power bank companies that focus on offline scenes are actually under certain pressure. The competition at the channel end is increasingly fierce, and the battle for points is intensifying.

According to a third-party report, based on the operating income of shared power banks to calculate the market size, it is expected that the average annual compound growth rate will reach 20.8% in the next five years. In the case of better prospects, prices have risen, but losses have increased. Services have been complained by users, and shared power bank companies still cannot find business growth. The current situation is very embarrassing.

Charge up to 10 yuan for 1 hour

"I am a big user of electricity," a shared power bank user from Beijing told China News Weekly. Due to the frequent need to participate in business activities, he has become accustomed to borrowing shared power banks when his mobile phone is out of power, but recently the price after being used has "stung": "It takes less than half an hour to charge 4 yuan."

In addition to questioning the recent increase in the price of shared power banks, the above users also found more details. When he checked past usage orders, he found that a shared power bank using small electricity once took 2 hours and 5 minutes and charged 12 yuan. However, the charging standard is 4 yuan per hour, and it will be returned free within 3 minutes. Less than 1 hour is calculated as 1 hour.

"This means that I charged 4 yuan more for an extra 5 minutes, is that reasonable?" the user questioned.

According to public research, among the users of shared power banks, business people, young women, car users, game users and video users use shared power banks more frequently. These people often become a loyal paying client base because of the long use of mobile phones, the inconvenience of carrying their own power banks and the low price sensitivity. However, recently these users with low price sensitivity also feel that they can’t afford to share power banks.

Previously, according to media reports, in many cities such as Shanghai, Hangzhou and Nanjing, the price of shared power banks has risen to about 4 yuan per hour, and some popular scenic spots have reached as high as 7 or 8 yuan per hour. Reporters visited and found that in major business districts in Beijing, the charging standards for shared power banks vary. Shopping malls, bustling tourist attractions and streets in the core business district often charge more, generally 4 yuan to 6 yuan per hour. At individual points, the price is higher, reaching 10 yuan per hour, such as in some scenic spots and high-end sales offices.

In fact, different shared power banks may have different prices and charging standards in the same place. Looking at the Mini Programs of various power bank manufacturers, taking the area near a core business district in Beijing as an example, most monster charging charges 2 yuan every half hour, and it is free to return within 3 minutes. Less than half an hour is calculated as half an hour; most small electricity charges 1.5 yuan or 2 yuan every half hour, and it is free to return within 3 minutes. But the difference is that in some places, less than 30 minutes is calculated as 30 minutes, and in some places, less than 1 hour is calculated as 1 hour, and the difference between these two places is often only a few hundred meters.

A staff member of the shared power bank revealed to China News Weekly that there has been no uniform price for the shared power bank, and the price of each point is different, because there are direct sales points and agent points in the middle, and different people and merchants negotiate the price, and the final price will be different. "Many times, the company’s control over the price is not so strong, and the room for human manipulation is relatively large," the staff member stressed.

Shi Songpo, vice-president of Rock Capital, pointed out that "in the early days, the price of power banks was mostly charged 1 yuan per hour, but now it is mostly concentrated at 3 to 4 yuan per hour. This kind of price increase is not an isolated case in the sharing economy industry, and the price of shared bicycles is also rising. At present, there is no unified pricing rule in the industry, especially in the case of the increasing proportion of the agency model, the price control of power bank manufacturers has actually become weaker. The phenomenon of random pricing by agents and point merchants is relatively common, and there is often chaos of different prices for the same brand on the same floor."

Why become an "assassin"?

Around 2017, it was in the period of perfect development of smart phone functions and the prevalence of various large-screen applications. At that time, people used mobile phones for an average of 1.86 hours a day, but the power problem of mobile phones has not been solved. Shared power banks have become a trend, and players from all walks of life have poured into the industry, occupying major shopping malls, stations and other traffic-intensive places. Capital has also entered the market, and the amount of financing has reached 300 million in just 10 days.

Within a year, the leading companies announced profits one after another: Caller first announced a break-even, and then Street Power and Small Power announced profits respectively. The financial data of Monster Charging showed that the net profit in 2019 and 2020 reached 166 million and 75.40 million yuan, respectively. In 2021, Monster Charging was listed in the United States, demonstrating the business model of sharing power banks. In 2021, the industry concentration was further enhanced, and Small Power Technology submitted a prospectus to seek listing; Street Power and Soo Power merged into Bamboo Mang Technology, forming a pattern of three "small bamboo beasts" competing.

According to a public report, in the first half of 2022, the number of devices, transaction volume, and order volume in the shared power bank industry increased compared with 2021, with CR4 (the top 4 share concentration in the industry) exceeding 90%. In fact, the price of shared power banks has increased several times in the past few years. In the second half of 2019, the price of shared power banks increased to 2 yuan per hour. In the second half of 2020, the average charging standard of major platforms increased to 3 yuan, and this year it reached 4 yuan per hour.

Shi Songpo said that in the sharing economy, the price increase of shared power banks is still relatively fast, and the primary factor for collective price increases is that the industry reshuffle period of low-price drainage has passed, and the tail players have been cleared and entered the oligopoly stage. These companies originally pursued market share, but now turn to profit.

"In fact, the price of the shared power bank is not expensive, such as taking the bus and subway, it is normal to spend a few dollars for five minutes, but the shared power bank has caused so much controversy, or there is a problem with the service." Zhang Yi, CEO of iiMedia Consulting, stressed that if the quality can be improved, it does not matter if the price is a little more expensive.

In the media report, a user rented a shared power bank from a hospital in Kunming, Yunnan, but when he returned it, he found that the warehouse was full and could not be returned, and there was no return point nearby. The user didn’t know what to do for a while. In addition, there are two models of shared power banks displayed in the Mini Program. These two models do not support mutual return. The user asked the customer service about this situation, and the customer service asked to return it by mail and asked the user to bear the cost. The user expressed dissatisfaction, and the company that owns the power search did not give a solution.

Previously, the regulatory authorities conducted a survey on the pain points of shared power bank services, and the survey showed that billing was not stopped after return, renting was easy to return, difficult to return, and the price logo was not significant, and the charges were unreasonable. On the Black Cat complaint platform, there were as many as 70,000 complaints about incoming calls, 25,000 complaints about small electricity, and 15,000 complaints about monster charging, including malicious deductions, failure to return, and false propaganda.

A picture circulating on the Internet shows that a user has purchased more than 40 shared power banks in the past two years. Generally, shared power banks have a "buy-out" mechanism, which stipulates that if they are not returned for a long time (about 7 days) after charging, the full deposit of 99 yuan will be deducted. Many users who borrowed the power bank and forgot to return it often "lost" 99 yuan to take the shared power bank home.

"Recently, shared power banks have been controversial, and the core problem is that the price has risen to a certain extent, but the product service and quality have generally shown a downward trend, and the price and service are far from consumers’ expectations." Zhang Yi told China News Weekly that the most widely criticized power bank is the slow charging speed, so it is not high in terms of consumer satisfaction.

The dilemma of a single profit model

In the past two years, affected by the epidemic, the business of sharing power banks is not easy to do.

According to the financial report data, Monster Charging’s revenue reached 1.427 billion yuan in the first half of this year, and 1.819 billion yuan in the same period last year, a significant decline year-on-year. In fact, Monster Charging has experienced a year-on-year decline in revenue for three consecutive quarters. In the fourth quarter of 2021, Quarter 1 of 2022 and the second quarter of 2022, revenue declined by 9.7%, 13% and 29% respectively.

In terms of profit, in the first half of the year, the monster charging loss reached 280 million yuan, while in the monster charging profit in 2019 and 2020, the net profit added up to 242 million yuan. At present, the monster charging has lost money for four consecutive quarters, and the loss is expanding.

According to the financial report, the entrance fee and commission paid by Monster Charging to merchants have increased year by year. In 2019, this expenditure accounted for 48.2% of the revenue of the power bank, and in 2021 this data reached 61.1%. Shi Songpo believes that the reason for raising prices and pursuing profits is not only because of the increase in market concentration and oligopoly, but also because of the single profit model of shared power banks, serious losses and fierce competition.

"We can see that companies such as Monster Charging are paying more and more commissions to third parties. This is because of the compromises that manufacturers have to make during the winter under the pandemic. Under the situation that the industry’s profits are further under pressure, high-quality points are the focus of the efforts of shared power bank companies. The intensification of competition for high-quality points has led to the increase in the cost of distribution venues, and both the entrance fee and the commission are increasing, further boosting the price of power banks."

The above-mentioned sharing power bank staff pointed out that the business of sharing power banks is "cannibalism", and the increase in the frequency of renting power banks will increase the income, so the point is very important. The demand for renting in crowded places is relatively large, so the price of these places will be higher. If it is a direct operation, it is very expensive to raise a very large ground team. Therefore, this year, companies such as Monster Charging have turned to agency operations. In this case, they mainly rely on renting machines to make money, but this has led to the result that the pricing power is controlled by the agent.

Zhang Yi said, "In recent years, shared power bank companies have encountered great pressure to lose money, mainly due to the competition for channels. Everyone is overdrawing prices and profits, and stimulating channels through third-party commissions, entering a vicious circle."

According to public data, it is expected that by 2025, the market size of shared power banks will reach 27.80 billion yuan, and users will break through 700 million. Zhang Yi believes that the current mobile end point intelligence is getting higher and higher, the demand for electricity consumption is also increasing, and the battery life problem has not been fundamentally solved, so there is still room for the future development of shared power banks. He also stressed that only by improving products and services can we win the favor of consumers.

At present, Zhumang Technology is developing new businesses such as shared charging stations for motorcycles and smart retail containers. Monster Charging has also relied on millions of power banks to incubate the Baijiu brand through private domain traffic. Xiaodian also revealed in its prospectus that it wants to enter the short video field.

"Shared power banks have actually become large-scale, and the popularity of first- and second-tier cities is already very high. However, under the cold winter, the problem of profitability is prominent, and even if it expands, it will not increase profits." Shi Songpo said that now companies are looking for different profit models, trying to bring new increments, but whether it can really solve the single profit model still needs time to verify.

What exactly is the Galaxy OS of Boyue X?

Nowadays, the car as a second living space can no longer meet the needs of young people only by relying on the three basic parts. It is smarter and more entertaining to capture the hearts of young people. Today we will talk about this Sanhao SUV, which is the best-selling SUV under its umbrella.

Five years ago, a sentence of "Hello, Boyue" ushered in the era of Chinese cars leading the world in intelligence. Now, Boyue X is listed, up the ante on the three good qualities of good-looking, easy-to-open and smart, inheriting the foundation of the Boyue family, injecting the new soul of X with "Flux energy surging, Relax enjoying freedom, Outfox outsmarting the future", and becoming a Chinese style intelligent SUV.

Powerful chip guarantees fast and smooth response, and AI voice is full of fun

One of the highlights of Boyue X this time is the Galaxy OS intelligent control center jointly built by Yikatong Technology, Geely and Baidu. This car-machine system adopts a new design method in voice interaction. It not only has new technology inside, but also is very user-friendly, once again defining the new standard of the 4.0 era of automotive intelligent digital cockpit. Geely Galaxy OS adopts a new generation of E02 high-performance digital cockpit computing power platform, 12nm process, 6G random access memory, 64G storage memory, and 8-core CPU, which makes the whole vehicle faster, the system response is faster, and the application switching is smoother. In addition, as the first mass-produced model of Baidu’s independently developed Honghu chip, Boyue X is equipped with Baidu Honghu intelligent voice computing platform and Mobileye EQ4 intelligent driving computing platform. The powerful chip integrated in multiple domains allows Boyue X intelligent cockpit hardware level to exceed the same level, greatly improving the wake-up speed, making the interaction experience smoother, just like a real-time conversation with friends.

This time, the AI real voice on Boyue X can record the voice of your closest relatives as a real voice package. At the same time, you can customize Q & A, talk and interact with relatives and friends in the car, and the boring driving becomes full of fun. It can be seen that the wake-up control can be directly read on the screen, reducing manual operation, and escorting the safety of you and your family.

All-dimensional interaction is intelligent and convenient, and the intimate cockpit atmosphere is full

The new intelligent AI interactive cockpit of Boyue X helps you bid farewell to the cold machine, and the whole vehicle brings a more considerate and warm driving experience. From the perspective of atmosphere, Boyue X directly fills the standard. The 72-color light-sensing interactive ambient lights equipped with the high-end version can link driving, sound and music, and 12 BOSE sound like a moving music hall, bringing palace-level sound effects.

There are also meters, cars, and HUD three-screen linkage, content display seamless connection, support for navigation three-finger sliding screen, instrument full-screen display navigation, so that drivers do not miss every intersection; 540 ° panoramic image with chassis perspective, smart non-sensory mobile phone digital key and mobile APP remote control, directly beyond the same level, shoulder-to-shoulder luxury. It is worth mentioning that the Boyue X is also equipped with a visual L2 + level intelligent driving assistance system, which can follow the car, recognize the road, avoid danger, remind, actively stop, actively follow, and automatically turn corners. At the same time, there are corresponding animations on the instrument for cars, cars, trucks, and pedestrians, which display the following distance in real time. Intelligent driving assistance is more visual, allowing drivers to understand the vehicle conditions and road conditions, and add a safety guarantee for themselves and their families.

Open ecosystem is fully covered to meet the entertainment needs of the younger generation of users

When it comes to Boyue X, the most interesting thing for young people is to launch Tencent TAI3.0, Huawei Hi-car and other ecological applications on Boyue X in conjunction with Tencent, Huawei and other first-tier manufacturers. The car covers music, video, navigation, life, games, WeChat, Douyin, smart home and other applications, so that social and entertainment can be seamlessly connected in travel and daily life, and truly drive with eyes and hands, and communicate with mouth and ears. In-car WeChat voice calls and location sharing can be realized synchronously; Huawei Hi-car is automatically connected to the Internet, automatically flows and switches between the car and mobile phones, and collaborates across screens, which is very convenient. When relaxing in the car, listen to music, brush Douyin, and watch videos. Who can resist such a pleasant experience?

Over the past five years, the Boyue family has won the trust of super 1.36 million users with the three good qualities of "good-looking, easy-to-drive and smart". From the pioneering "Hello Boyue" voice interaction in the industry to the full adoption of car-grade chip hardware, Boyue has been leading the intelligent development trend of China’s smart cars. Not only top-selling in the domestic market, it has occupied the top three SUV sales in China for many years, but also sells well in 25 countries and regions such as Russia/Philippines/Malaysia in Europe, Asia and America. It is one of the fastest models to break through the 1 million in the entire SUV market.

In the future, Boyue will continue to listen to the voice of users, guided by user requests, and continue to innovate and break through to cover a larger market to meet the different needs of young users in the new era. Boyue will use its strength to face the future market, take everyone to continue to travel south and north, and move towards the distance together with the same original intention.

Andy Lau’s "Crowd" exposes a special short film, and the heart-to-heart interpretation is well received

1905 movie network news Produced and directed by the director, Andy Lau, and starring in the absurd comedy movie is currently in hot release. On the first day of the film’s release, it won many audience praise and high scores on various platforms. It also rose in the ratings of Zhihu and Hupu double platforms.Whether it is the warm emotional core, the humorous plot or the wonderful interpretation of the powerful actors in the film, the audience is full of praise, and it is called "the film that cannot be missed during the Spring Festival of the Year of the Ox".

"Life is changed, life is changed." Recently, the film released a special short film "Flip Over", which combined with the New Year’s atmosphere to send everyone a witty and humorous "poisonous chicken soup" style blessing, encouraging every unknown generation to turn over the Year of the Ox, change their way of life, and turn the world around.

The rating is eye-catching! The praise is rave! 

"There is also warmth in laughter, and the viewing process is like a spiritual spa"

Cat’s Eye rating is 9.1, Taojiao’s rating is 9.0, Zhihu’s rating is 9.2, Douban’s rating is 7.6, and Weibo’s big V recommendation rating is 90%. The movie "Crowd" was released one day, and it has already received praise and recognition from many audiences, and they have expressed their viewing feelings one after another. This is a movie related to you and me. Everyone can see themselves in the movie and experience the emotions that hit the bottom of their hearts. Someone commented "This is about the loss and awakening of life. After laughing, you can feel the warmth of the movie."

More netizens admitted that "the localized interpretation makes people feel more cordial, and the warm emotion touches people’s hearts." More movie fans said that "it is like the soul has experienced a spa and experienced a rare movie viewing experience." Everyone felt healing from the screen and harvested warmth from the performance. Audiences also expressed their love for the movie on various platforms with adjectives such as "must see during the Spring Festival", "worth second brushing", "no urine points throughout the process" and "advanced performance details".

Created by director Rao Xiaozhi, the film "Crowd" is a Spring Festival hit. It tells the story of the top killer Zhou Quan (Andy Lau) and the lonely group actor Chen Xiaomeng (Xiao Yang) switching identities in an accident. The killer re-examines love and life in the process of falling to the bottom; the group reinvents the story of life in the process of impersonating the killer.

In addition to the emotional core of "warm heart", the unique presentation of the film also refreshes the audience. Many audiences expressed their deep impression of the stage elements in the film. The viewing process is like "play within a play", "advanced classical music makes people intoxicated", and the film’s original production and ingenuity have captured the hearts of many audiences. In the Spring Festival of the Year of the Ox, "Crowd", which is like a warm current of joy, is worthy of being included in your viewing list!

Good luck! Bad luck!

"Watch’Crowd Surge ‘return to the furnace during the Spring Festival and remake it, change the way you live"

In the "Turning Over" special short film released by "Crowd", the demonic style brings the audience the first bowl of "chicken soup" of the new year – the passage of time and the turning of bad luck. Even if you live in a messy rental house, Zhou Quan can arrange the room in an orderly manner and find your own spring; in the moment of loneliness and disappointment, you can’t give up yourself like Chen Xiaomeng, there will always be a beam of light to illuminate your progress.

Achievement is just an ordinary migrant worker, but also live an active life. I believe that the god of fate will favor you who are diligent; what should I do if my wallet becomes empty and my pocket bottoms out? Of course, I can’t be discouraged, it is also possible to get rich overnight. Facing the situation of life and adjusting my mentality is the way to turn the page. The ridicule caused by the exchange of life between the two in the film is ironic, and the story of boiling blood is full of excitement, which is not to be missed.

Also released alongside the special short film is a double poster of Andy Lau’s "acting" version. In the movie "Crowd", the top "killer" Zhou Quan (Andy Lau, played) and the down-and-out group actor Chen Xiaomeng (Xiao Yang, played) start a journey of exchanging lives. The poster follows their identity transformation, presenting the plot direction of "drama is like life, all rely on acting".

The film’s star, Zhou Quan (played by Andy Lau), is dressed in a tuxedo of street performance. It is very curious whether this is his living capital that took root in the bottom after losing his memory, or his diverse experiences of a decent life. It is also worth pondering whether the stack of documents raised in his hand is the real proof of his rich life or the tool of his crime in the rivers and lakes.

The other star of the film, Chen Xiaomeng (played by Xiao Yang), is clutching the objects related to his own destiny, holding a shiny pistol in his left hand and a rough sling in his right hand. How will the pistol and the sling affect his life? How can a frustrated life turn things around? How does a dashing life fall from the sky? And whether the flying keys in the poster are inextricably linked to their journey of changing identities.

On the road to playing others, the two leading actors have experienced some interesting plot episodes and experienced some heart-piercing moments. I believe that walking into the cinema will provide the answer.

The 2024 Spring Festival file lineup is strong! Zhang Yimou, Jia Ling, Liu Dehua, Shen Teng gather together

1905 movie network news With the announcement of the movie "Article 20" on the first day of the New Year in 2024, the Spring Festival film lineup has gradually formed, with diverse themes, rich content and a strong lineup.

So far, six films have been released on the first day of the Spring Festival this year, namely "Article 20".

Directed by Zhang Yimou, "Article 20" has a strong lineup, starring,,, Liu Yaowen,,, etc. This is also Zhang Yimou’s third attack on the Spring Festival. The previous two Spring Festival films have accumulated box office 600 million, accumulated box office 4.544 billion and won the 2023 mainland box office championship.

The film uses realistic themes and the perspective of small people as incisions to show the axiomatic human feelings behind Article 20 of the Criminal Law on "justifiable defense". In a light and humorous way, it tells the story of Han Ming and others risking everything and relying on their own efforts to return a statement of fairness and justice.

"Hot and Hot" is self-directed and self-starred. This is also Jia Ling’s return as a director after a lapse of three years. It will also be her first official appearance in front of the audience after more than a year of silence. In order to appear in the film, she lost 50 kilograms of weight and became a boxer, which made the audience look forward to it.

"Flying Life 2" is written and directed by the screenwriter, starring,,, and starring. The film continues the characters and backgrounds that were released 5 years ago. The down-and-out driver Zhang Chi played by Shen Teng has been reduced to a driving school coach. Under the sponsorship of the car factory manager played, he once again organized a group to go to the last Bayinbrook Rally.

"Mr. Red Carpet," directed and starring, is the first time Ning Hao and Andy Lau have worked together as directors and actors since their relationship in 2006, 17 years later. The film tells the story of a Hong Kong superstar played by Andy Lau and a director played by Ning Hao in order to win a coveted award. Collaborating on rural themes, the film sets off a series of ironic farce.

"Let’s Shake the Sun Together" is the final chapter of the "Life Trilogy" directed by the director. It stars and tells the story of two young people who are seriously ill but have different personalities. Because of the "Relay of Life" agreement, they accidentally embark on a healing journey full of love and strength.

"Bear Haunt · Reverse Time and Space" is still stable output, the new one will focus on time and space travel, bald head strong in order to save Xiong Da, Xiong Er, opened a wonderful time and space adventure.

Meizu X Lingke, joint debut, good gifts non-stop!

On August 8, 2023, the Meizu 20 PRO Lynk & Co Time series joint mobile phone was officially unveiled, and Lynk & Co 08 also opened pre-sale. In order to build momentum for new products, Meizu and Lynk & Co jointly launched a Lynk & Co Time series gift box worth 5588 yuan (limited to 1008 units). The owner of the Lynk & Co 08 EM-P Time Limited Edition can get the gift box by picking up the car. The gift box contains three products: the Meizu 20 PRO Lynk & Co Time series joint mobile phone (12GB + 512GB), the Lynk & Co Time series hourglass, and the Lynk & Co Time series mobile phone case.

At the same time, at 20:00 on August 8, Meizu Tmall 88 Member’s Day officially kicked off the event, superimposing a platform subsidy of 200 yuan, purchasing Meizu 20 series mobile phones to save 500 yuan, and the top 5 buyers can also enjoy a 50% discount. PANDAER designated interesting goods save 40 yuan for every 300 yuan.

The Meizu 20 series of mobile phones is a blockbuster new work of Meizu after two years of "no update", and once it was launched, it attracted a lot of attention and discussion. The series of mobile phones adhere to the brand’s "borderless" concept, which is vividly reflected in its appearance design. The Meizu 20 series uses a right-angled frame and a straight screen body, and the ultra-narrow frame brings the ultimate visual experience of the screen. In addition, there are ultra-luxurious hardware configurations, such as the Meizu 20 PRO Lynk & Co Time series joint mobile phone equipped with the second-generation Snapdragon 8 flagship processor, with LPDDR5X and up to 512GB UFS4.0 fast flash memory combination, the iron blood three-piece set brings excellent performance.

At the same time, the Meizu 20 PRO Lynk & Co time series joint mobile phone also adopts the industry-exclusive ultra-delicate micro-flash process, which feels delicate; and is equipped with 6.81-inch 2K super-resolution AMOLED polar edge color borderless screen, HDR10 + ultra-dynamic display and 120Hz adaptive super-sense smart refresh rate, bringing a delicate and real, comfortable and smooth visual experience.

It is not only a smart flagship mobile phone launched by Meizu and Lynk & Co., but also the joint mobile phone of Meizu 20 PRO Lynk & Co. Time series is also an outstanding result of the in-depth cooperation between the two companies in the field of in-vehicle interconnection. The mobile phone is combined with the Meizu Flyme Auto smart cockpit operating system carried by Lynk & Co 08 to realize the sharing of capabilities in four aspects: computing power, data, hardware and ecology. This makes the interconnection between mobile phones and in-vehicle devices achieve a comprehensive upgrade of software and hardware, which greatly enhances the experience of using the smart cockpit.

In the field of intelligent vehicle systems, the cooperation between Meizu and Lynk & Co has revealed more possibilities for future development to the entire industry.

The travel industry accelerates the integration of data and reality, and what problems should be solved in the integration of taxi patrols?

Mobile network integration is a typical practice of digital-real integration in the travel industry
"The real integration of the patrol network should be’based on the patrol, and promote innovation through the network ‘." Liu Zhenfei said that the integration of the patrol network should return to the essence of the taxi – transportation services, and professional transportation service capabilities should be given priority. The responsibility of Internet platform enterprises is to enable the professional capabilities of cruise vehicles to be better displayed, and to continue to promote service innovation through technological innovation.
The integration of the patrol network is a typical practice of the integration of data and reality in the travel industry. In December 2019, the relevant person in charge of the Ministry of Transport said that it will promote the integrated development of new and old business formats and promote the "+ Internet" service of cruise cars. At the same time, all localities have also accelerated the pace of taxi integration.
In recent years, the degree of integration of data and reality in the travel industry has been increasing. Didi Chuxing will upgrade its taxi business to "fast new taxi" in 2020 and operate independently. Autonavi Taxi has launched a "good taxi" plan to help taxi companies upgrade digitally. In addition, Didi Chuxing, Cao Cao Chuxing and others are also promoting the integrated development model of "cruise + online appointment".
Li Xinhua, general manager of Autonavi Taxi Division, introduced that in the past three years, based on the "good rental" solution, Autonavi has cooperated with the industry to build a patrol network integration platform to help the industry build digital capabilities, and has been applied in nearly 100 cities across the country. The cumulative number of service drivers has exceeded 1 million, helping drivers increase their online income by 40%.
As a partner, Wang Guoqing, general manager of Cathay Pacific Industrial, said that with the help of digital technology, point-and-network integration, accurate docking, connecting passengers’ car needs with rentals, realizing scientific real-time matching of supply and demand, and greatly improving the operation efficiency of cruise taxis. If there is big data and heat maps, it can effectively carry out capacity scheduling in the background, effectively solve passengers’ travel needs, understand the optimal route and reasonable price, and avoid detours. It can also provide a comprehensive understanding of drivers and enterprises to improve service quality and safety.
Zheng Yongzhi, executive vice president and secretary general of Shenzhen Taxi Association, believes that the mechanism of intelligent dispatch and the introduction of traffic effectively reduce the empty driving rate, increase the order volume and income, which is conducive to the stability of the platform team. The platform relies on the intelligent end point data in the car and uses big data to manage intelligent dispatch, which solves the problem of information asymmetry of traditional cruise taxis. Online and offline evaluations are complementary, effectively guiding drivers to improve the quality of the industry.
"Digital technology is effectively combined with the advantages accumulated over the years in the cruise taxi industry. The aggregation platform is an online platform for information matching, which requires very good digital technology base capabilities, and the quality of cruise taxi drivers has been tested and tested. There is a very good complementarity between the two, which is a huge opportunity." Ji Xuehong, director of the Automotive Industry Innovation Research Center at Northern University of Technology, said.
Liu Zhenfei said that taxi companies are "masters" in the field of transportation, with high-quality transportation service resources, profound experience in organizing transportation, solid safety capabilities and a strong sense of social responsibility, which are irreplaceable professional capabilities of taxi companies.
In this regard, Autonavi released "Good Rental" 2.0 to upgrade four sets of digital systems on the basis of version 1.0, and use digital technology to help the cruise car industry release professional capabilities and promote industry service upgrades in terms of operational efficiency and service quality. At the same time, Autonavi will gradually provide fare advance for all taxi drivers. It has been piloted in Beijing, Shenzhen and other places. During the pilot period, a total of more than 1 million fare advance payments were completed for taxi drivers.
The integration of mobile networks has entered a critical period: dynamic pricing and innovative supervision still need to be explored
"Price is a very important constraint on how cruise car companies can transform and upgrade. Although many cities have gradually turned the government pricing of cruise cars into guiding prices, the price adjustment mechanism of guiding prices is still not flexible enough, and it still does not adapt to the actual travel needs of ordinary people. This problem needs to be solved in the next step." Highway Research of the Ministry of TransporthospitalResearcher Yu Mingyuan believes that.
The integration of the patrol network has entered a critical period, and dynamic pricing and innovation supervision have become problems facing the industry. Cheng Guohua, an associate researcher at the Institute of Highway Sciences of the Ministry of Transport, believes that the reform of cruise vehicles will continue to be deepened from point to point, and there are relatively large differences in various places. It is necessary to support local governments to carry out pilots in the reform of cruise vehicle freight rates and other aspects to enhance the flexibility and timeliness of cruise vehicle freight rates. Local governments should carry out free operation rights, have a time limit, and improve the exit mechanism of operation rights. Track and summarize local experience to deepen learning and reference.
"Innovate supervision and service methods, coordinate supervision, further give play to the role of the joint meeting system of new business sectors, and form a joint supervision force. Digital supervision, improve service quality and service level, improve the pertinence of supervision, and enhance the ability to normalize supervision through network management. Credit supervision, implement the" Taxi Car Service Quality Credit Assessment Measures ", and formulate targeted reward and punishment measures," Cheng Guohua said.
Zheng Yongzhi, executive vice president and secretary general of the Shenzhen Taxi Association, mentioned that it is necessary to further explore how to implement dynamic price adjustment of supply and demand, and explore whether the current "dual-track system" of cruise taxis can be considered, that is to say, the implementation of online taxi hailing and car-hailing online pricing, offline hailing to implement offline pricing, price mechanism reform, and explore "carpooling" models to diversify the services of cruise taxis.
In the context of the integration of data and reality, the reform of cruise cars is still on the way and needs to keep pace with the times. Liu Xiaochun, director of the Internet Rule of Law Research Center of the University of the Chinese Academy of Social Sciences, believes that through the integration of data and reality, in the sense of data possession, resource allocation, and digital assets to further stimulate and further innovation, offline taxi companies or the taxi industry can precisely acquire a greater voice over and truly participate in the transformation of the digital economy era.
Liu Zhenfei believes that in the digital age, "catch up" and "super" are two must-answer questions facing the cruise taxi industry. "Catch up" is to adapt to the digital trend and build online service entrances and system capabilities. When digital capabilities become standard, differentiated value and core competitiveness will inevitably return to the offline, and the opportunity for "super" lies in the professional capabilities of cruise cars.
"Strive to pursue the inclusiveness of network tour integration, which is one of the important characteristics of the digital economy, an important part of building a digital China, and an inevitable requirement for promoting the high-quality development of the taxi industry. Network tour integration involves the interests of passengers, cruise car companies, drivers and online ride-hailing platforms, but the core is the interests of passengers," said Zhang Junfeng, president of the China Taxi and Car Rental Association.
Chen Weicheng, Shell Financial Reporter, Beijing News
Editor, Chen Li
Proofreading, Lucie

The era of China’s automobile voyage has arrived

On March 5th, the day of the twenty-four solar terms, spring thunder rang, and all things revived.

At 8 a.m., Yin Tongyue, chairperson of Chery Holding Group, dressed in a black suit, white shirt and red-and-white tie, spoke to reporters in high spirits and told the world about the rise of Chinese automobiles through personal experience at the first "representative channel" of the second session of the 14th National People’s Congress.

(Representative Yin Tongyue was interviewed by Xinhua News Agency in the "representative channel")

Work hard and try hard, find a great career in a shabby house

"Twenty-seven years ago, Chery started its business from a few small thatched cottages. We lacked capital, technology and talent. At that time, the market was basically monopolized by foreign capital or joint venture brands. There was a popular saying in the industry that Chinese people owned their own trunk cars, which was a fantasy." Looking back, Yin Tongyue, who is 62 years old and has worked in cars all his life, has a vivid past and mixed feelings.

In the 1990s, almost all cars on China’s roads had foreign logos, and few national car brands. At that time, Yin Tongyue, who graduated from Hefei University of Technology with a major in automobile manufacturing, was the director of the final assembly workshop of Changchun FAW-Volkswagen Automobile Co., Ltd., and the leaders in his hometown of Wuhu, Anhui Province, mobilized him to return to his hometown to start a business. He said that "Chinese people want to make their own cars", which made him always have a dream of "building Chinese cars".

In 1996, Yin Tongyue resolutely bid farewell to FAW and returned to his hometown of Wuhu to build cars. But the ideal is very rich, and the reality is very skinny. At that time, there was only a brick factory and a few thatched houses in front of him. Capital, technology, and talents were not only in front of Yin Tongyue, but also a chasm that must be crossed by the rise of Chinese national car companies.

Faced with many difficulties, Yin Tongyue was not discouraged. With the support of the governments of Anhui Province and Wuhu City, he led the team to overcome difficulties regardless of cold or heat, day or night. He simply drew the first blueprint of Chery Automobile in a thatched hut, and began the road to counterattack and realize his dream.

In January 1997, Chery Automobile Co., Ltd. was established.

In May 1999, Chery independently developed the first engine and successfully launched it.

In December 1999, Chery’s "Fengyun" first bridge car rolled off the assembly line, and then successively launched Qiyun, Dongfang Son, QQ, Tiggo and other series models;

In August 2007, Chery’s 1 million car rolled off the assembly line, becoming a leader in national automobile brands.


In 2023, Chery sold 1.881 million cars, an increase of 52.6% year-on-year, and exported 937,000 cars, an increase of 101.1% year-on-year, ranking first in the export volume of Chinese brand passenger cars for 21 consecutive years; the group’s annual revenue exceeded 300 billion yuan for the first time, an increase of more than 50% year-on-year.

"For more than 20 years, we have persisted in hard work, openness and innovation, adhered to the leadership of party building, and strengthened the foundation. Together with other Chinese car companies and joint venture brands, we have jointly supported the backbone of Chinese manufacturing and jointly built China into the world’s largest exporter. Looking at the current day, Yin Tongyue is full of passion and his tone is sonorous. Although he has full hair, he still seems to be a teenager.

Chery’s extraordinary development process is a vivid microcosm of the gradual rise of China’s national automobile industry from scratch, from small to large, and from large to strong. From the streets full of foreign cars, one of the world’s major car importers, to selling Chinese cars to the world and the world’s largest car exporter, this reverse attack proves a truth: as long as you want to do it, there is nothing that the Chinese can’t do!

Innovation, surging new quality productivity

"Chinese companies, especially Chinese automobiles, will continue to increase investment in research and development, increase investment in branding, and create the ultimate product power, adding luster to Chinese manufacturing, Chinese creation, and Chinese brands." As a witness and witness of the development of China’s automobile industry, Yin Tongyue, who has experienced the wind and rain and seen the rainbow, looks to the future with clear ideas and full of confidence.

Automobiles have always been known as the "crown jewel of modern industry" and are the culmination of modern industrial technology. Because a car is assembled and rolled off the assembly line, it relies on 20,000 multiple parts, and its manufacturing process involves a lot of high-precision technology and strict fine management. The automobile industry is recognized as one of the most important symbols of a country’s manufacturing strength.

To shatter the fallacy that Chinese self-made cars are a "fantasy", we must first break through the "stuck neck" technology of car building and have independent intellectual property rights on key components. The engine is called the "heart" of the car. In May 1999, more than two years after the company was established, Chery’s first self-developed engine was successfully rolled off the assembly line and ignited successfully. From that moment on, Chery, which has the "heart of China", has embarked on the fast lane of relying on technological innovation to promote development.

In February this year, the founder of the world-famous engine design company AVL Austria, Helmut Liszt, visited Chery. The world-class technology expert expressed sincere admiration for the latest technological achievements displayed by this former "student". He said: "In our cooperation, we have deeply felt the diligence, studiousness and innovative spirit of Chery people. I am very pleased to see that Chery has now not only reached the world’s leading level in engine research and development, but also excellent in other aspects of the vehicle."

Now, Chery’s products are exported to more than 80 countries and regions, and the global users exceed 13 million, of which overseas users 3.35 million. From "building cars for the Chinese people" to "driving to the world", to a certain extent, Chery’s development history is a history of innovation. In Chery, in addition to automobile manufacturing plants, there is also a technological innovation factory, which is closely related to the deep integration to achieve rapid application of new technologies and promote rapid product upgrade and iteration.

At present, Chery has a global R & D system including eight major R & D centers in North America, Europe, and Shanghai, and has obtained more than 18,000 authorized patents, of which 37% are authorized patents, ranking 21st in the "National Top 500 Enterprise Science and Technology Innovation". It is the super vitality of the mature R & D system that has given the Chinese Autobots represented by Yin Tongyue the confidence and confidence to "make progress".

A flower alone is not spring,

The garden is filled with thousands and thousands of red and spring.

Behind Chery, stands a rapidly rising central automobile province – Anhui. Thanks to the super-strong scientific and technological innovation of many universities and research institutes, Anhui has made overall arrangements in recent years, attracted internal connections, and made deep efforts. Now there are not only Chery, but also Jianghuai, NIO, BYD Anhui, Hefei Chang’an, Volkswagen Anhui, Hanma Technology and other 7 vehicle companies in total. In 2023, the output of automobiles reached 2.491 million, ranking second in the country. Among them, the output of new energy vehicles was 86.8, ranking fourth in the country, and the revenue of the entire automobile industry chain exceeded trillion.

The General Secretary of the Supreme Leader pointed out: "Integrate scientific and technological innovation resources, lead the development of strategic emerging industries and future industries, and accelerate the formation of new quality productive forces." In 2023, Anhui will make the automobile industry the "first industry", aiming at the goal of "building an internationally competitive new energy automobile industry cluster", taking the lead in legislating in the country, escorting and striving to build China’s new energy automobile industry center.

"In the next decade, we will not only pursue the world’s No. 1 in sales and scale, but also strive to be a global leader in technological innovation capabilities, quality reputation, and social responsibility; and provide Chinese wisdom for global users to pursue a better way of life." Looking to the future, Yin Tongyue has a torch in his eyes and ambitions. At this moment, he not only represents Chery, but also Anhui car companies, and also represents the surging Chinese auto industry to issue a declaration to the world: World cars, made in China! The era of China’s automobile voyage is striding forward!

The annual spring breeze blows from the east, and the garden is full of spring

"Carry forward the entrepreneurial spirit and recast the glory of Dongfeng." Chairperson Jiang Zemin’s inscription for Dongfeng people inspired all the cadres and workers of Dongfeng Truck Company to work together and work hard, and achieved the most brilliant results in history. In 2002, the company produced and sold 158,000 cars, achieved sales revenue of 20 billion yuan, and created profits of 1.50 billion yuan. Both operating quality and profitability reached the highest level in Dongfeng’s history. In 2003, the company targeted to sell 160,000 cars, and medium-sized car sales continued to maintain the first market share. Sales revenue was 22 billion yuan, and profits were 1.60 billion yuan. Dongfeng commercial vehicles have entered the second golden age of rapid development in history. The restructuring plan of the strong alliance between Dongfeng and Nissan will surely inject strong impetus into the development of Dongfeng commercial vehicles.

Deepening reform, pioneering and innovation

The predecessor of Dongfeng Truck Company was the main part of Dongfeng Motor Company’s production of commercial vehicles. Since its establishment in 1966, it has made great contributions to the country, especially in the 1980s to the mid-1990s after the reform and opening up. With a series of advanced reform practices, it has become a leading enterprise in the automotive industry in our country. However, in the mid-to-late 1990s, due to the constraints of the system and mechanism, the development of the enterprise fell into a trough, and the cumulative loss exceeded 500 million yuan in 1998. At the most difficult time for the company, the Party Central Committee was very concerned about the revitalization and development of Dongfeng. In late May 1999, Comrade Jiang Zemin, General Secretary of the CPC Central Committee, visited Dongfeng Company and pointed out the direction for the future development of Dongfeng Company. At that time, Miao Wei, the new general manager of Dongfeng Company, issued a "military order": to turn Dongfeng Company into a profit within three years and contribute to the reform and development of state-owned enterprises.

So Dongfeng Company underwent a "major surgery" – the main body of the company was adjusted into three levels. The first level was the group company of the decision-making body, which was mainly responsible for strategic planning, asset management, production and operation, and macro-control. The second level was the production and operation entity that bears specific profit or cost responsibilities. According to the business process and region, Dongfeng Company reorganized more than 30 professional factories, more than 10 joint ventures and holding subsidiaries under its original subordinates into several major plates such as the truck company, the parts division, Dongfeng Motor Co., Ltd., Shenlong Automobile Company, and the southern business division. The third level is the basic unit of production and operation that also bears specific profit or cost responsibilities, mainly including the professional production plants directly under the original headquarters. The truck company came into being.

The newly established truck company is under great pressure, with many difficulties, people’s minds change, and everything needs to be prosperous. So, what makes all truck people face difficulties and challenges, so that the company suddenly comes like an "east wind" overnight, thousands of trees and pear blossoms, and thus enters the track of rapid development?

This is a set of very convincing data in the reform process of Dongfeng Truck Company: in 1999, it turned losses into profits of 360 million yuan; in 2000, it made a profit of 250 million yuan; in 2001, it made a profit of 900 million yuan; in 2002, it made a profit of 1.50 billion yuan. This is the company since its establishment, adhering to the policy of "market-oriented, marketing as a breakthrough, service as the center, and taking the road of quality and efficiency". It has based itself on the market with high-quality products, adapted to the market with flexible marketing, accelerated product development, optimized production and sales structure, and increased the proportion of "double high" production and sales with high-tech content and high added value represented by heavy-duty vehicles and special vehicles. All employees have worked hard and made great achievements. Data show that the company’s various businesses have created the highest level in history, and various commercial vehicles are in short supply across the board. Compared with the same industry in the country, Dongfeng Truck Company has the highest output, the highest sales volume and the best operating performance.

These outstanding achievements are mainly due to the company’s deepening of reform and the establishment of a manufacturing, marketing and management system in line with the market. It can capture market opportunities first, make accurate decisions, attack quickly and win successfully. In the words of Yang Shaojie, general manager of the truck company: "Our truck company thoroughly understands the practical significance of the adjustment of our country’s road transportation structure, and keenly captures the business opportunities emerging in the adjustment of the transportation structure, so that the company can do a good job of serving transportation enterprises and individuals, and usher in the peak of its own development."

Optimize the mechanism and strengthen management

At the beginning of the establishment of the truck company, the new leadership team took office immediately. Reintegrate the internal institutions, get rid of the chronic diseases that hinder the development of the enterprise, take decisive measures, lead the reform to a deeper level, and thoroughly carry out a "big change".

The company first started by rationalizing the relationship, changing the system, optimizing the mechanism, and strengthening management. It successively established a financial management committee, a product working committee, and a preparation committee, and reorganized a heavy-duty vehicle factory, a special-purpose vehicle company, a telecommunications company, and Dongfeng Bus Chassis Co., Ltd. The original automobile transportation department suffered losses for many years. Through reform, it replanned its business direction and changed its name to a heavy-duty vehicle factory. It became the main position for the R & D and production of heavy-duty vehicles, off-road vehicles, and overseas vehicle assembly, special vehicles, and special chassis of Dongfeng Truck Company. After the reform, the auxiliary functional area of business was transformed into a professional factory directly facing the market. The fourth multi-variety and flexible assembly line of Dongfeng Company was built, and the capacity was increased by more than 20 times. It took only more than a year to turn losses into profits. The reform turned a loss-making enterprise into a "special force" with large profits and the company’s new product development and market rapid response.

The system is the carrier, and the mechanism is the soul. The truck company has achieved tasks in place, responsibilities in place, and management assessment in place by implementing measures such as cadre system reform and post evaluation work. The company has also made breakthroughs in the reform of salary distribution, employee management, and cadre management. The average salary of employees has increased by 25%. The company continues to adhere to the principle of "three rigidities" centered on financial management and budget management, give full play to the enthusiasm and creativity of all units, and encourage them to base themselves on the market, operate flexibly, and seek greater efficiency growth points. Now the company’s more than 30 units have indicators, and everyone is under pressure.

Market-oriented reform, all the market has the final say. Units that do not meet the profit targets set by the company will not receive full wages, and units and individuals who exceed the profit targets will be rewarded. The reform forced all units to go to the market one after another, face the user directly, and everyone picks up the heavy burden, and everyone has indicators. The new management system clarified responsibilities and rights, transforming Dongfeng Truck Company from a slow-to-respond "aircraft carrier" to a flexible and combat-effective "joint fleet".

Product development to win quickly

The market is changing rapidly, business opportunities are fleeting, and products are the top priority among all factors. Today’s market competition is no longer the concept of "big fish eat small fish", but "fast fish eat slow fish". If you can’t establish a fast-changing production, development and marketing system, it is difficult for enterprises to win in the fierce market competition. In order to become a fast-changing "fast fish", the truck company has changed the previous "serial" to "parallel" management mode from market forecast and information feedback to R & D trial production and production organization, and vigorously promoted "synchronous engineering", so that information feedback, process design, production organization, planning finance, quality inspection and other functional areas of business form a joint force, harmonious resonance, shorten the new product development cycle and production organization time, optimize the management system, and improve work efficiency. The company has strengthened macro-control and micromanagement, established a flexible production system that adapts to market changes, established a perfect production and sales regular meeting balance system, changed the passive adjustment of the work plan to the predictive active adjustment of the early decision-making, and flexible manufacturing system has formed a benign value chain for the company’s decision-making, research and development, production, sales and service.

In terms of new product development, vigorously adjust the product structure and increase the intensity of new product development. This made Dongfeng commercial vehicles quickly attack the city and seize the ground, not only regained a large number of lost ground, but also occupied some new markets. For the flat-head gasoline vehicles that are not well sold in the market, resolutely stop production or reduce production. For products with large market demand, not only should we increase production, but also improve and innovate in configuration and technology to make them more mature and better meet the needs of the market and users. The company focuses on "Tianlong" products and forms a series of products from 240 horsepower, 270 horsepower to 300 horsepower to improve the core competitiveness of Dongfeng commercial vehicles. Adhere to the guiding ideology of cultivating core competitiveness with core products, and use the global commercial vehicle technology platform to comprehensively improve the technical content of Dongfeng products. This year, more than 30 models in 16 series of heavy, medium, light and military models have been developed, and new product sales have reached more than 90%. The success rate of new products on the market is 100%. New products are launched every month, and there are market hotspots in Zhou and Zhou. Dongfeng’s new generation of heavy-duty flat-head semi-trailer tractors represented by "Dongfeng Tianlong", "Dongfeng *******" EQ5075 series cars meet the high-end medium-sized van of Europe III emission regulations, "Dongfeng Iron Armor" EQ2050 series cars meet the tactical indicators of the third generation of light off-road vehicles in the army. New vehicles such as high-mobility light off-road vehicles, "Dongfeng Hercules" EQ3260G series engineering vehicles, and "Dongfeng Urban Wind Shadow" EQ6111RC series ultra-low-floor buses have beautiful appearance, luxurious interior, first-class configuration, high technical content, and set comfort Safety, environmental protection, with a world-class technical level, fully reflects the comprehensive strength of Dongfeng Motor Company’s research, development and manufacturing. The continuous launch of new products has brought fresh blood to the Dongfeng Motor family.

Base on the market and adapt quickly

Sun Tzu’s Art of War says "know yourself and know your enemy, and win a hundred battles". Only by understanding the market can you defeat your opponents. Yang Shaojie, general manager of the company, and Zhou Qiang, secretary of the Party Committee, often lead scientific research, production, and marketing personnel to conduct market surveys all over the country. They keenly found that, on the one hand, our country’s entry into the WTO will inevitably have an impact on the truck market, and the personalized needs of customers have also put forward higher requirements for production enterprises. On the other hand, the country has implemented a proactive fiscal policy, and the development of the western region has been in full swing, which will provide development opportunities for truck companies to expand their broad market space.

"Can Dongfeng trucks meet the ever-changing needs of users? How many new markets has Dongfeng trucks opened up? Which models of Dongfeng trucks are the most popular? What is the marketing and service network of Dongfeng trucks? How can Dongfeng trucks let users buy with confidence and use them with peace of mind? How can Dongfeng truck company go to the international market?" All of this is always haunting the hearts of the company’s management and ordinary employees.

For example, the same truck, the northwest market of China, needs models with good stability and large load capacity; the southeast coastal market needs models that are convenient, flexible and adaptable, indicating that the variant demand of China’s truck market is accelerating. The same truck, Henan needs a flat-head car, Hebei needs a long-head car, Shanxi needs a flat-head and a long-head, indicating that the Chinese truck market is further segmented. The same truck, in the past, users’ eyes were fixed on the multi-pull fast-running models, but now they not only need to pull more and run faster models, but also drive and ride comfortably, which shows that the demand level of China’s truck market is improving. As the same truck, some areas need to be used for coal pulling, some areas need to be used for long-distance transportation, some areas need to be used for engineering construction, and some areas need to be used for port transportation, which shows that the multi-demand trend of China’s truck market is obvious. In response to the variant needs of the market, the company has fought a war of differentiation, implementing differentiation in product design, production, marketing and service, further segmenting the market, and formulating different marketing strategies according to different regions and different consumption levels.

Change static marketing to dynamic marketing, change "business" to "business", everything from the user’s perspective, to a single sales behavior that only promotes products, to an integrated production, supply and marketing behavior that understands customer needs and serves customer needs. A Dongfeng truck sales company in the west organized personnel to promote products to key western development projects such as the Qinghai-Tibet Railway and Chaer Salt Lake, and drove cars to the construction site, where production and sales met directly. More than 100 Dongfeng trucks were quickly sold to key construction sites.

Implement "a la carte" marketing, tailor-made cars for customers, as long as customers need, the company will satisfy them immediately. "Customer orders, I will fry." In just over 20 days, more than 5,000 colorful and unique trucks were delivered to users.

There is a demand in the market, and the company must act immediately. For the special needs of the domestic truck market, such as the construction of highway concrete mixer trucks and special fire trucks, the company has not been involved in the past, but has now been listed as an urgent project for research and development, and has launched technical research. In order to adapt to the transformation of the truck market from low consumption to low and high consumption, the company has set up a project to develop high-tech, high-value-added trucks with excellent performance configuration, stable and comfortable operation.

People-oriented is very popular

In the company’s reform and development, the truck company places people first, perfects the system, optimizes the mechanism, closely integrates ideological and political work with production and operation, fully mobilizes the enthusiasm of employees, and gives full play to the enthusiasm of employees to participate in production and management. The majority of cadres and employees participate in the whole process of production and operation of the enterprise with a sense of ownership, and at the same time enjoy the fruitful results of the company’s reform and development and production and operation.

The company has reformed a new salary distribution system, and the new basic salary system is closer to the market. The company has fully established a mechanism of "enterprise distribution depends on efficiency, and employees’ income depends on contribution". According to job responsibilities, technical requirements, labor intensity, work efficiency, work performance, economic benefits and other indicators, the income level is determined, and the grades are boldly opened. There is no cap, so that those who can do more and do more can get more and earn more, so that those who do not work and do less can not "mix" days. In addition, completely break the original boundaries between the identity of workers and cadres. All on-the-job personnel are employees of the company, and they are divided into managers, technicians, production personnel, and service personnel according to the nature of their positions. No matter the cadres and workers, they must compete for jobs; those who cannot compete for jobs will be sent to the company’s re-employment service center for training. In the enterprise, a competition mechanism of "the capable go up and the mediocre go down" has been formed.

The reform will inevitably touch the interests of some people. Within the company, the implementation of a clear reward and punishment assessment system, the implementation of heavy rewards for individuals and units who complete tasks well, and the deduction of funds, warnings, exemptions or demotions for those who fail to complete tasks make every unit leader and employee try their best to do a good job in the enterprise. In the technical department of the company’s frame factory and forging plant, the minister’s income is not as good as that of the vice minister, the vice minister is not as good as the technical staff, and the technical staff is not as good as some front-line technical workers, which is no longer news. This was impossible in the past. In the engine factory, skilled workers with excellent work can enjoy the same monthly bonus of 550 yuan as technicians, which has long been rumored to be a good idea. In addition, the company also set aside 5 million yuan to reward personnel with special contributions, which greatly mobilized the enthusiasm of employees. At present, the floating part of the company’s employee income has accounted for 70%, and the income difference between employees can reach 5 to 6 times.

The reform has led to the rapid development of the company, which has brought rich profits to the employees, as well as enthusiasm for work and dedication to the factory. The company is serious about financial discipline and has increased its efforts to reduce costs. The procurement and coordination department takes centralized procurement and the assembly responsibility system as the main line, comparing quality and price procurement, and adopting a healthy competition mechanism. In order to save energy and reduce consumption, some branch and workshop workers changed their working habits during the day and chose to work at night with favorable electricity prices; in order to control costs, workers have gradually developed many good professional habits, such as "changing labor insurance supplies according to the piece", "picking up leftovers anytime and anywhere", etc. In order to reduce expenses, more and more workers have begun to pay attention to the operation process of the purchase and sales link, actively exercise their right to know and supervise, and the company has formed a good atmosphere in which everyone has to calculate an account, everyone reduces costs, and refuses to waste. According to incomplete statistics, in recent years, the company has created hundreds of millions of dollars in economic benefits in terms of cost savings alone.

With the strategic goal of "building a learning type and building the first brand of commercial vehicles in China", Dongfeng Truck Company has greatly promoted the learning style throughout the company, formed an atmosphere of learning for all employees, and improved the quality of employees. Enable enterprise employees to update their concepts, change roles, and think from a different perspective, and truly regard users as "gods" and "parents of food and clothing". Firmly establish the concept of "market first, user first, and service first". Focus on the development of third-generation commercial vehicles. From the development trend of commercial vehicles, products will further develop in the direction of large tonnage, high horsepower, high reliability, safety, and environmental protection. Electronic technology, information technology, satellite remote sensing technology, humanized design, and a large number of applications of new materials and new processes have made commercial vehicles develop with each passing day. With their own wisdom and hard work, Dongfeng people have finally developed a leading domestic, international and advanced Dongfeng series of commercial vehicles.

After joining the WTO, in the face of crises and challenges, the leadership team led by General Manager Yang Shaojie, Party Secretary Zhou Qiang, and Deputy General Manager Hu Jianguo is leading all the company’s employees to integrate into the tide of the world’s automobile industry with a new concept and positive attitude. They will learn from others’ strengths and embrace them, speed up the introduction of foreign advanced technology and management experience in various ways, and narrow the distance with the world’s trucks in as short a time as possible, so that the east wind blows China and goes to the world.

With the advanced technology, superior configuration and superior performance of Dongfeng’s third-generation commercial vehicle – "Dongfeng Tianlong" tractor – officially put into trial mass production on the assembly line, Dongfeng Truck Company has entered a period of rapid development through science and technology, scientific management and lean management. This marks that Dongfeng Truck Company has the ability to combine its own characteristics, introduce, absorb and digest international advanced technologies, and independently research, develop, produce and sell high-end and advanced heavy trucks that meet the characteristics of Chinese roads. This also shows that after three years of reform and development, Dongfeng Truck Company has entered a new fast lane of development.


Sailis Automobile Zhang Xinghai: Make high-end more high-end, luxury more luxurious, and intelligence more intelligent

On February 5, the completion and commissioning of the automobile super factory and the delivery of the first batch of M9 owners were grandly held in Chongqing. Zhang Xinghai, the chairperson (founder) of the automobile, attended the event and delivered a speech. Zhang Xinghai said that the car will take the needs of users as the direction of the development of the enterprise. "Automobile production is not only a vehicle and a moving space, but also a bridge for us to communicate with users. It is the home of the user, and everyone is welcome to go home often!" he said.

Sailis Automobile Zhang Xinghai: Make high-end more high-end, luxury more luxurious, and intelligence more intelligent

Zhang Xinghai expressed his gratitude to the users who have strongly supported AITO. He said that in the 38 years of automobile growth, he has always adhered to the tenet of "user-centered, wholeheartedly serving users", continued to deepen open cooperation, and firmly practiced "do one line, specialize in one line, become a line" "do one car, specialize in one car, become a popular car".

While AITO’s sales are rising, the car user service concept is also constantly being upgraded. Through the implementation of the CARE care service strategy, it runs through the full-link scene of sales, delivery and after-sales, and the channel network continues to be laid out. In 220 cities across the country, there are more than 700 experience centers and more than 200 user centers. At the same time, the car implements the "Spring Festival does not close", allowing users to get their cars as soon as possible and enjoy high-quality pleasant travel services.

Sailis Automobile Zhang Xinghai: Make high-end more high-end, luxury more luxurious, and intelligence more intelligent

Zhang Xinghai also said that in the face of the needs of the global market, as well as different climate and road use scenarios all over the country, in the face of today’s thousand-vehicle level, to the future 10,000-vehicle level, 100,000-vehicle level, or even million-vehicle level delivery, in the face of thousands of people and thousands of cars, the car will continue to iterate and improve, improve at the fastest speed, and meet the needs of all users as much as possible. Let the high-end be more high-end, let the luxury be more luxurious, and let the intelligence be more intelligent!

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Comprehensive development acceleration, Xiang’an District signed 33 projects and reached a total investment of 51.80 billion yuan

The rapidly developing Xiang’an is thriving, attracting many entrepreneurs and investors. Photo by reporter Huang Rong

Municipal facilities are improving day by day. Photo by reporter Wang Huoyan

A number of large projects and good projects have been signed, and they are about to land in Xiang’an, injecting new momentum into the economic and social development of the region. Lin Muyang, photo

In TPV’s production workshop, staff are debugging equipment. Lin Muyang, photo

The construction and development of major new cities in Xiang’an is in full swing. The picture shows the construction site of the new sports center. Photo by reporter Wang Huoyan

Yesterday afternoon, the 22nd China International Investment and Trade Fair Xiang’an District Signing Conference was grandly held, this fair Xiang’an District signed 33 projects on site, reaching a total investment of 51.80 billion yuan.

The projects signed this time cover electronic equipment manufacturing, new energy, new materials, finance, retail, construction, digital economy application services, food manufacturing and processing, marine equipment, biomedicine and other industries. With the addition of these large and good projects, the industrial development of Xiang’an will be fully supplemented, the industrial strength will be further strengthened, the structure will be further optimized, and new impetus will be injected into the economic and social development of the region, which will strongly promote the construction of the "Five Xiang’an".

To seize the beach in Xiang’an is to seize the opportunity, and to invest in Xiang’an is to invest in the future. In the 19 years since the establishment of the district, Xiang’an District has become the main battlefield and main battlefield of Xiamen’s "cross-island development". It has also become the most dynamic and promising investment hotspot. Just last week, at the 2nd China Urban High-Quality Development and International Cooperation Conference, Xiang’an District was named "Top 10 Urban Areas for High-Quality Development in 2022".

The signing of the new project is a new starting point for Xiang’an’s development journey. Xiang’an looks forward to working with all entrepreneurs and friends to seize the commanding heights and win great opportunities in promoting all-round high-quality development, ride the wind and waves together, and make great strides towards the strategic positioning of high-quality benchmark, high-value model, modern frontier, and international hub.

New project landing Boost the "acceleration" of new city construction

Among the projects signed this time, there are two heavyweight projects located in the Aviation New Town. The Xiamen Airlines Industrial Airport Industrial Park project will be based on the aviation maintenance industry, integrating finance, enterprise acceleration, investment promotion, and R & D to build a fourth-generation industrial park with aviation maintenance and manufacturing bases and aviation innovation industry service bases as the core; the Taikoo Xiang’an New Airport Maintenance Base project in the new city, the total investment of the project is 2 billion yuan, and the total construction area is expected to be about 277,000 square meters.

At the same time, there are also three major projects signed and landed in the eastern sports exhibition new city area. Among them, Tianma Technology, a national key leading enterprise in agricultural industrialization and a national technology innovation demonstration enterprise, plans to establish a subsidiary, and use it as the main investment body to invest in the construction and operation headquarters in the eastern sports exhibition area; Luyan Pharmaceutical, the largest pharmaceutical distribution enterprise in the province, and Blue Star Group, a pioneer in the local mask industry, are preparing to invest in the construction of office headquarters in the area; and Middle East Infrastructure Technology Group Co., Ltd. plans to register and establish a wholly-owned subsidiary to build a new infrastructure project management, electric power, design, municipal road engineering construction, decorative curtain wall and other indoor and outdoor design and construction, intelligent housing construction, fire protection, landscaping and other engineering services.

Within the jurisdiction of Xiang’an, new cities such as the southern new city of Xiang’an, the eastern sports exhibition new city, the aviation new city, and the Tongxiang high-tech city have accelerated their rise, building a new "skeleton" for the future urban development. The signing of these new projects will help the construction of the new city run out of "acceleration" again in the future.

Focusing on key industrial chain groups, precise and strong chains complement and extend the chain

Xiang’an, which is an industrial zone and a strong area, has now become an important advanced manufacturing base in the city. There are multiple industrial parks in the jurisdiction, such as Torch (Xiang’an) Industrial Zone, Tongxiang High-tech City (Xiang’an Area), Xiang’an Industrial Concentration Zone (Xiangbei, Yinlu, Shitou and other industrial zones), and Digital Economy Industrial Park, which have formed four key industrial chain groups such as flat panel display, semiconductor and integrated circuits, machinery and equipment, new materials and new energy – of which flat panel display, semiconductor and integrated circuits account for "half of the country" in the city. The reporter noticed that many of the projects signed this time have carried out precise "strong chain replenishment and chain extension" around key industrial chain groups.

National high-tech enterprise Huilian Electronics will set up a new wholly-owned subsidiary in Xiang’an, with a new annual output of 1,000 tons of cemented carbide bar production line, an annual output of 10 million numerical control blade production line, an annual output of 100 million PCB tool production line, bar blade tool general and special equipment production line, various coating centers and tool cleaning lines, as well as administrative headquarters and scientific research experimental testing rooms; National Technologically Advanced Small and Medium-sized Enterprises Shenzhen Alixin is preparing to land on the optical products project, engaged in video product accessories and automotive interior parts manufacturing, for the whole region flat panel display and new energy industry chain strong chain; Huagong Chaomo (Xiamen) Technology Co., Ltd. plans to build a chip packaging base, Xiamen Xiamen Xiamen Xiamen Technology The company plans to establish a production base for audio-visual display products.

From Hangzhou, Xieneng Technology Company is a national high-tech enterprise specializing in the research and development, production and operation of new energy battery management technology. The company will establish a battery cascade utilization recycling and crushing project in Xiang’an to support the coordinated development of new energy industrial clusters. Xinjiang Goldwind Technology Company is preparing to establish a project company in Xiang’an, mainly engaged in the introduction, service and training of new energy talents, injecting endless vitality into the development of new energy in the whole region and even the city.

In terms of new materials, MIIT specializes in special new "little giants", and the national and Zhongguancun high-tech enterprises Yunji Technology plan to establish the southeast headquarters of OLED luminescent materials in Xiang’an, integrating the research and development and production of new OLED materials.

The fund leverages social capital and empowers development

In the first half of this year, Xiang’an District Fund investment report card shows: investment in CICC, China Resources and other 8 industrial sub-funds, with 600 million yuan district-level financial funds to pry 14.50 billion yuan of social capital, funds prying rate of 25 times, the multiplier effect is significant; 22 projects (including independent investment), has reached 900 million yuan.

In recent years, Xiang’an District has unswervingly played the role of the platform of the District’s guidance fund "to drive investment promotion through funds", and simultaneously explored the investment promotion model of direct investment by funds – in this context, the financial-related projects in the contracted projects have a more obvious role in driving the development of Xiang’an District.

In the big data digital economy development fund project, big data fund of funds belongs to the provincial state investment assets, as the first provincial industrial investment fund in Xiamen, will set up a digital economy development fund in Xiang’an District, including but not limited to fund of funds 1 (scale 2 billion yuan), several sub-funds, etc. The total size of the parent and sub-fund cluster is expected to exceed 12 billion yuan.

In the Far East Horizon strategic cooperation project, The Far East Horizon Co., Ltd., a holding subsidiary of the central enterprise Sinochem Group, will cooperate with Xiang’an District and Xiamen Torch Group on financial leasing projects and other businesses to provide funding and financing plan support for Torch Tongxiang High-tech Zone, which is conducive to leveraging the late project of the park.

New industries continue to develop All-round economic and social development

At present, Xiang’an is making great efforts to develop a new generation of information technology, biomedicine and health, marine economy and other emerging industries, and actively integrates into the construction of Xiamen Science City, Xiamen National Independent Innovation Demonstration Zone, BRICS Innovation Base and Southwest Fujian Coordinated Development Zone – a closer look at the many projects signed this time shows that Xiang’an is actively expanding and entering more and more tracks, so that economic and social development can be extended to more fields.

On the track of digital economy and application services, Unigroup plans to establish a Fujian smart business regional headquarters in Xiang’an District, focusing on digital city, industrial cloud, industrial Internet, industrial brain, smart education, smart park, government and enterprise digital transformation and other sections; Tongtu Zhiying will take Xiang’an as the headquarters, establish a cross-factory textile industry alliance, and create a new industry model for sharing textile factory production capacity resources; Kyushu Yuanqi plans to build a Southeast regional business headquarters centered on Xiang’an, mainly to carry out digital content services, corporate image event planning, conference services, exhibition and display services, etc.

The Ministry of Commerce’s supply chain innovation and application demonstration enterprise and China’s top 50 logistics enterprises, Cross-sea Logistics, plans to build a logistics warehouse in Xiang’an to provide logistics supply chain services for large manufacturing enterprises, which will help Xiang’an to further develop the smart logistics supply chain. Focusing on high-end marine equipment, Xinnuo Beidou Aviation Information Technology (Xiamen) Company plans to invest in the construction of a production base to develop and produce high-end marine equipment, Beidou communication and navigation equipment, and high-end equipment for ships’ intelligent cockpits.

In terms of science and technology research and development, Professor Feng Yongjian from Xiamen University plans to set up a project company in Xiang’an, focusing on the development of MEMS sensors, microelectronic MEMS integrated chips, semiconductor sensing materials and other products and market; in terms of biomedical health, Nanjing Joy, the largest disinfection and sterilization service provider in the country, plans to set up a radiation processing base for disinfection products and related health Products Research & Development and production.

In addition, the China Chemical Construction Project, the China Railway Construction Port and Shipping Bureau Construction Project and the Lyster Photovoltaic Project will enable Xiang’an to gain greater assistance in the future development and construction; the Xtep E-commerce Cloud Center Project will build a brand business operations complex integrating retail experience centers, various mid-to-high-end fashion sports halls, global headquarters and business reception centers, which will help to enhance Xiang’an’s retail industry; the Kelly Wei Food Project and the Xinguoyuan Oil Project are the strengthening of the traditional food production and processing industry. (Reporter, Shao Lingfeng, Correspondent, Ye Xiaofei, Lan Yu)